{"product_id":"vintage-de-gruyter-koffieblik","title":"De Gruyter's Caffeine-Free Coffee Tin, Netherlands, ca. 1940-1960","description":"\u003cp\u003eA vintage tin from De Gruyter, made for caffeine-free coffee beans and dating from the first half of the twentieth century. The cylindrical tin is finished in black, gold and red, with a stylised coffeepot and the text \"De Gruyter's Cafeïne-vrije Koffie\" on the front, a regulatory production text on the side, and the well-known De Gruyter slogan on the base. The tin shows honest signs of wear and fading print, in keeping with its age and use.\u003c\/p\u003e\n\u003cp\u003eDe Gruyter was for decades one of the largest grocery chains in the Netherlands, with over 700 branches at its peak. Their house-brand products, packaged in consistent house style and carrying slogans now embedded in Dutch retail history, are today sought-after objects for collectors of advertising ephemera, tinware, and postwar consumer culture. This coffee tin is a well-preserved example of the graphic identity De Gruyter used to put its name on the table.\u003c\/p\u003e","brand":"The Collectionist","offers":[{"title":"Default Title","offer_id":56478057300292,"sku":"7","price":25.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0530\/1442\/9896\/files\/vintage-de-gruyters-koffieblik-caffeine-vrije-koffie-nederlands-reclameblik-6024956.jpg?v=1772846013","url":"https:\/\/thecollectionist.nl\/en\/products\/de-gruyter-coffee-tin-caffeine-free-vintage","provider":"The Collectionist","version":"1.0","type":"link"}